Les 12 mois CustUp – Juin 2020 – « Pour un été dé-ten-du, ne rompez pas le lien »

A quoi vont ressembler l’été et la rentrée ? Les vôtres ? Ceux de vos clients ? Qui peut répondre ? Personnellement, j’ai l’impression que la navigation à vue continue. Les anxiétés sanitaires et économiques sont là. La période estivale sera chahutée.

custup calendrier juin

Notre conseil du mois : Pendant l’été, ne rompez pas le lien avec vos clients.

Dans ce contexte, il faut dialoguer avec les clients.

D’abord les écouter pour comprendre leurs attentes, qualifier leurs besoins en matière de contenus de relation et de canaux de dialogue et doser l’intensité de relation proposée pour s’adapter au rythme du client.

Puis, pour passer au mieux l’été, ajuster un plan de dialogue : des contenus adaptés au contexte, des fréquences de contact respectueuses du temps du client et des vecteurs de dialogue en proximité, sans tomber dans l’intrusion.

Plus encore que les autres années, l’objectif de l’entrée dans la période estivale sera de se dé-ten-dre !

Etre détendu sera le moyen de prendre de la hauteur pour naviguer au mieux et traverser la période en contact avec nos clients.

Partager :
Antoine Coubray anime les méthodes de travail de l’équipe de consultants CustUp.

Antoine Coubray anime les méthodes de travail de l’équipe de consultants CustUp.

Comment au mieux garder le lien avec vos clients ? Parlons-en !

Indiquez-nous vos coordonnées et éventuellement quelques mots sur votre besoin, nous vous contacterons dans les plus brefs délais pour un échange.

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